WTA regularly hoists art festivals and creative engagements. We have varied festival which includes music concerts, theater festival, painting, calligraphy, installations etc. Through these programs, we feature numerous artists coming from varied diversified art form & art disciplines. Our festival and programs are well designed keeping the artists genre and the audience likes in mind. We focus more on development of artist rather than just business & management. For the same our programs are woven in a way to empower artists and promote their art. Connecting the artists with meaningful audience has been one of our major objectives. We put in dedicated focus to build the two-sided market to ensure that we seed the right network. We leverage personal contacts and networks to ensure the artist talent reaches across the potential audience. We imply various marketing strategy and advertising strategy like print media, social media along with conventional print media to broaden our reach.